About Us

Our mission is to help you talk with your kids about drugs.  

Increasing drug exposure and accessibility are a reality in our children's environment today. Whether it's school, peers, or social media, they will be exposed and they will have questions.  You are the only one who can effectively engage in ongoing conversations that truly make a difference.

When you invest in our conversation starter apparel and our conversational platform to get your questions answered, you become a part of the solution.

4 Youth invests on both sides of addiction - prevention for youth and sustainable employment for adults in long-term recovery.  Every piece of apparel is created by someone who has overcome the agony of addiction and turned their life around.  They are the heart and expertise of 4 youth.  They know what led them down the wrong path, and they want to help today's youth avoid the same mistakes they made.

4 Youth is empowering communities to build an addiction-free future together.

Our commitment to social responsibility extends to our apparel as well. All our products are crafted using fair trade, ethical manufacturing practices, and eco-friendly materials. Everyone in our supply chain is paid a fair wage in safe and ethical working conditions. 

We donate 100% of all leftover profits to nonprofit partners who share our heart for educating and mentoring youth. By "profits," we mean the funds remaining after standard business expenses are deducted from our income, such as employee compensation and benefits, mentoring services, cost of goods, shipping, marketing, supplies, rent, and taxes.

Please listen to this message from our founder and two of our talented artists as they share their personal journeys and passions that led them down this changemaker path and explain why 4 Youth hires only people living in long-term recovery.