Start Conversations that Matter

Be your child's hero by helping them develop good decision-making skills. They want to have meaningful conversations with you, especially about drugs.

Wear the change you seek to make with our conversation-starting apparel. Let it serve as a reminder to initiate and maintain these crucial conversations.

You shouldn't have to choose between protecting your child's innocence and preparing them for the real world.

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We Know It's Hard

We know that starting conversations with your kids about drugs is hard.

We don't want to say the wrong thing.

We don't want to create unnecessary curiosity that wasn't there before.

We worry about not being able to answer their questions correctly.

Our team has collaborated with professionals and those with lived experience of addiction to bring you the best of the best tips and techniques.

Enjoy stronger, more trusting relationships with your kids.

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We're Here For You

When someone believes in you, everything changes. Our artists know this truth in their bones.

Each one has experienced the agony of escaping addiction's grip. And they were only successful because someone reached out, saw their worth, and refused to let go.

For parents who want to protect their kids in a world where drug conversations are increasingly necessary, these artists are here to help you make starting these heart-to-hearts easier and more effective than anything else you've tried.

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